Havas Digital – Reel 2017

Havas Digital – Reel 2017

Havas Digital – Reel 2017

Havas Digital – Reel 2017

Havas Digital – Reel 2017

Client

Havas Prague

Year

2017

Project

Motion Design

Motion Design

Agency

Havas Prague

Role

Digital Art Direction
Motion Design

Digital Art Direction
Motion Design

By ty end of 2017, the newly refreshed digital team in Havas Prague, of which Marcel was part for the year already, decided to create a short REEL VIDEO that would represent not just best work done over the year, but also introduction and capabilities.

Marcel's par was from sketch storyboard to final animation render. Video at the same time adapts new Havas global rebranding elements, which was a very good opportunity to set up rules for local communication based on scalable identity elements.

This introduction also helps with the relation with new clients over agency pitch presentations.

Credits / Team

Digital / Motion Designer

Marcel Lacko

Creative Digital Director

Pavel Vincenc

Digital Director

Milica Petrik

Copywriter

Zdenek Buchtela

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